From the moment I met Becky Blanton online last August, I always suspected her claim to fame would be unique. "Ordinary" is not in her vocabulary. Becky has become a dear friend and mentor. She is remarkable. She helps me help others start and sustain small businesses and nonprofits. She sees me advocating for 4 Paws for Ability, and joins the fray. Multitalented and multiexperienced, she is everywhere at the same time. That said, read how she became one of Mashable's 5 People Who Broke the Rules of Social Media and Succeeded Keep your eye on Becky Blanton. She's only just begun.
My friend and colleague, BL Ochman, has written a zingy, long overdue epistle on how to behave properly while social networking. And more. Read it. Share it. Enjoy it.
I've been doing research on social networking in terms of its value to people in business, and after over a month of digging into it, can say that it may be very valuable to you. I'll be addressing this in my next Communication Expressway ezine, and also in Webgrammar's Food for Thought. Times are changing rapidly, and we owe it to ourselves as business people to stay tuned to what is happening, even if we don't always join in. We have access to some of the brightest minds in the world, and stretching ourselves is so good for us. Don't get in a rut. I'm in the beginning stages, but have tried enough things to know that, when used properly, social networking will help me serve my clients better. It could be true for you as well. Investigate Technorati, Digg, Twitter, Facebook, and LinkedIn at the very least!