Massage Envy is superb. And an absolute lifesaver. I have chronic back and neck issues, and being able to be treated by a team of skilled people has helped me keep my business going (I sit at a computer every day, often for long periods of time). I have been with Massage Envy Park West since it opened, and the Avondale 99th Ave facility before that. On an average, I have a massage, which I call my Physical Therapy, at least once a month. In all this time, I have had many different Licensed Massage Therapists, male and female, and every one of them has treated me with respect and professionalism. Recently there’s been a lot of negative publicity about Massage Envy, and my heart breaks for every person who was not treated appropriately. Such incidents change lives forever. At the same time, I know there must be many therapists who’ve had to face cancellation after cancellation because of what a small number of perverts have done. These innocent professionals have spent years saving to go to school, which is costly. And many have had to move to a metro area to go to school and have had housing expenses in addition to tuition and materials. Most held down at least one part-time job while going to school, and school is tough. (I wonder how many are still paying off student loans.) But these men and women have dreams, goals, and they were willing to sacrifice to meet them. Many of them are now dealing with a significant slowdown, and as an independent contractor, I can relate. Massage therapy is one of the most remarkable wellness therapies I’ve experienced. It’s time for me to go on record and say “Thanks!” to all the Licensed Massage Therapists who are skilled, talented, dedicated, professional, and 100% ethical. You’re making life better in a stressful world!
Judy Vorfeld Sometimes life gets complicated. Especially if you're writing something and you choose the wrong spelling and the book isn't edited and it is published for millions of people to see. On the other hand, it proves you are human. But there is so much help available that you can find answers to almost anything regarding writing or spelling. I recently read a good novel that used "discrete" instead of "discreet," and promised myself I'd blog about it to help others. Discreet You are discreet when you show self-control in your behavior. You don't call attention to the situation. If you need to leave the room to visit the bathroom, you make a discreet exit. At least I hope so, because probably no one is interested in where you're going. If you watch Downton Abbey, you'll understand what it's like to be discreet. Almost all the gossip is done discreetly, except when the screenwriter wants to create tension. Discrete When you think "discrete," try to think "separate," "distinct." If you think of society, you think of it as a discrete "whole" or "entity" created of individual agents. You could think of a birthday cake created with discrete items: M&Ms, chocolate chips, nuts, coconut, candied fruit, etc. On the other hand, you might say the cake had lots of goodies in it. There's also something mathematical about "discrete," but I either got low grades or flunked mathematics, so I'll just say that in math, discrete has to do with finite or countable sets of value. Or something.
Have you ever been confused about when to use a colon as opposed to, say, a dash? When using a colon, think of "as follows." A colon can introduce a series of elements or amplify what came before the colon. Note regarding "as follows": this applies to run-in lists. If you're creating a vertical list (maybe using bullets or numbers), the best way to introduce it is with a a complete grammatical statement. Example: All applications must include the following documents: A colon can be used between independent clauses (acting a lot like a semicolon), BUT use rarely, and ONLY to show that the second clause illustrates or expands the first. And occasionally, you can use a colon instead of a period to introduce a series of sentences. Example: She had several choices: She could...long sentence. She could....second sentence. Or she could...third sentence. Just keep in mind that generally you want to use a colon to give a sense of "as follows." Guidance from Chicago Manual of Style, sixteenth edition (6.59)(6.123)
Do you spend money on a product if the presentation looks unprofessional? Case in point: As my husband and I approached a small family restaurant, I spotted two hand-scrawled signs in the window: Help Wanted. Cook Wanted. Warning signals went off, but hunger prevailed. Once inside, we discovered that everything operated at the pace of a turtle. Food: adequate. When it came time to get our bill, we waited. And waited. Finally, we left our tip on the table and walked to the cash register. We weren't upset. The owner/manager had our sympathy (but they lost us as customers). Whether in the brick-and-mortar or brick-and-click world, people appreciate polished presentations, because this generally means they'll find a good product and/or service. Let's define "polish" and some of its components. The suggestions below aren't for glamour or glitz, but for readability. FONTS ON PAPER Most of us use serif fonts (like Times Roman & Times New Roman) for text. This type of font is designed so the reader's eye moves smoothly from letter to letter. The little squiggles (serifs) that are part of the letters are part of that process. Traditionally, sans serif fonts (no squiggles) are often used for headings, accounting, data entry, etc. They also complement serif fonts. Today's home and office (ink jet & laser) printers usually operate at a minimum of 300dpi (dots per inch). At 300dpi and higher, both types of fonts are readable. FONTS ON THE WEB Most screen resolutions are set at 72-100dpi. Web typography experts often suggest that at this low resolution, Web designers offer the best readability by using sans serif fonts such as Arial, Helvetica, and Verdana. This will undoubtedly change in years to come, but slowly. Most users will not replace their current monitors simply because better resolution is available. Designers may be the biggest exception. And who doesn't love the wider, bigger screens? Browsers usually default to Times Roman (Macs), and Times New Roman (PCs). I used Arial and Helvetica for the body text of this article. It may be worthwhile to use a sans serif font throughout the site, but it also takes time to add the required codes. NOTE: Some browsers ignore certain font commands/coding in tables if they are placed only at the beginning and end of an unordered or ordered list. You may need to code for each bulleted or numbered item within each table cell or they may default to Times Roman or Times New Roman. It's a judgment call. This is usually just for HTML. Most of today's websites use Content Management Systems (CMS). The text on a user's screen is almost always controlled by the fonts the user has on his/her system. That's why most designers using HTML give a minimum of two choices when writing the font face command. Some users, for various reasons, control the specific font and size their browser uses. Size is another, more difficult issue. You may learn that you can't please all the people all the time!! Read more about both of these issues and see examples in the Web Style Guide. Tip: Regardless of the font size, people using Windows can press the Ctrl key and the plus key together and increase the size.